JetBlue Airways – A Hero Of Literacy

by Vincent Salera 16 Jul 2015

Helping underserved Washington, D.C communities, JetBlue Airways has installed free book vending machines in order to promote literacy.

It is a joint effort with Random House and a pilot in JetBlue’s annual Soar With Reading program that was launched yesterday with locations that include a church, grocery store, and a Salvation Army.


Other cities involved include Detroit, Houston, Los Angeles, New York City and Fort Lauderdale using online #BookBattle to let people vote which city will receive 100,000 new children’s books.

More information can be found here:

Do you know a Hero of Literacy? It can be your grandmother, teacher, librarian, or company you work for who supports literacy. Let us know.

Vincent Salera

Founder CEO/CCO @ World's Best Story™ amplifier of creativity & fun!